Celebrating culture, sharing stories, and writing online since 1999! I’ve been publishing and growing a newsletter on Substack since 2020.
Here’s some of my editorial and commercial work.
Agencies: Publicis Groupe • Monks • Saatchi & Saatchi • Digitas Health • Havas Life • Weber Shandwick • Nexus • Parexel • WriteArm • New Writing South
Brands: BBC • ITV • The Sun • Courier • Emap • Google • YouTube • Portfolio Collective • Nestle • Expedia • Roche • Omron • Galderma • • Valneva • Black Label Properties • NUJ • GCVA • WIJ • The Green Techpreneur • Media Voices • You Are The Media • City St George’s, Uni of London • Travel Maps Australia • Country Walking
Published Articles
Business & Marketing
- Letting go of perfection: the first step to becoming a thought leader
The Portfolio Collective - Becoming a thought leader (Fireside Chat)
The Portfolio Collective - Creative Diversity #1: Tips and resources for female creatives
Data & Marketing Association (DMA) - Building backlinks
Perspective Marketing & Design - 5 benefits of blogging for business
Perspective Marketing & Design - How digital marketing has changed during lockdown (some stats for your strategy)
Perspective Marketing & Design - Social Content Report (Feb 2025) (talk)
The Freelance - Digital Platforms for Writers (2025) (talk)
The Freelance - London Freelance at the Byline Festival (talk)
The Freelance - Feeling burned out and broken? Practical tools and training for our mental health
The Freelance
Fintech
- New website launch copy
Gift Card & Voucher Association (GCVA) - GCVA Conference website launch copy
GCVA - Annual Report
GCVA - Hall of Fame Awards Newsletter
GCVA - Digital Gifting Report
GCVA - City AM Business Heroes: Harrods Corporate
GCVA - In The Spotlight: Tillo
GCVA - In The Spotlight: lastminute.com
GCVA - In The Spotlight: Paul O’Brien, CEO, Virgin Experience Days
GCVA
Future of Work
- How to create quality content for your personal brand
The Portfolio Collective - Letting go of perfection: the first step to becoming a thought leader
The Portfolio Collective - Becoming a thought leader (Fireside Chat)
The Portfolio Collective - From light shows to life design: Big ideas from the Portfolio Career Festival
The Shift
Health & Wellness
- New app launch copy, website and marketing materials
Omron Connect Healthcare - Peter suffered from reflux so extreme, he thought he was having a heart attack. (case study)
Torax Medical Inc - Lisette: Suffered years of phlegm, breathlessness, and chest pain (case study)
Torax Medical Inc - Kirsty – 18, had such chronic reflux she lost a quarter of her body weight (case study)
Torax Medical Inc - How to have great sex during perimenopause
Hot Octopuss - What is a sex educator?
Hot Octopuss - Sex toys for perimenopause
Hot Octopuss - Newsletter for Mike Lousada, Psychosexual Therapy & Bodywork
- Lelo Ina 2: Review
Jo Divine - How to deal with vaginismus
Jo Divine - What is the g-spot and the p-spot
Jo Divine
Lifestyle & Features
- Trainer to tone up legs
The Sun - City Guide to Clondalkin, Ireland | Car rental
Expedia - FDA approves first libido pill for women: here’s what you need to know.
Huffington Post - Can Iceland ban internet porn?
Huffington Post - Jeremy Leggett’s ‘The Winning of the Carbon War’ – Review
Huffington Post - Artisan perfumers changing the fragrance industry. Plus: 5 niche scents
High 50 - Is paying more for menopausal skincare worth it?
High 50 - Are you stuck in a rut? Break the cycle with life-coaching!
Here’s Health - Menopause
Wellbeing Magazine - Yoni massage
Scarlet Magazine
Books
Books
- Nika’s Amazon Author Page
- The Science of Growing Up Happy (Book) (Nestle/Lactogen)
- Baby’s First Year (Lume Books)
- Lesbian Relationships (Need2Know)
- Nine Months: The Complete Guide to Pregnancy & Childbirth (Endeavour Media/Lume Books)
- The Menopause: An Essential Guide (Need2Know)
- Good Sex: A Couple’s Guide (Need2Know)
- Fast Sex / Kama Sutra Express (Hamlyn)
- Going Down / Unzipped (Hamlyn)
- Orgasms: A sensual guide to female ecstasy (Hamlyn)
- Get Over Your Break-up (ITV/This Morning & Hodder)
- The Beauty Book (Barrons Education)
- Children’s Health For Dummies (Wiley)
Comms
PR & Media
- Reaching out with a Twenties-style scarf
FT: How to Spend it - The new power accessory: The silk scarf
Laslett England / News Anyway - How new European Court of Justice travel rulings will affect you.
Mulberry’s / Sussex Life - Berlin Property Price Map
Black Label Immobilien - “Be Berlin” with Black Label Properties
Qatar Living - Berlin is the fastest-rising property market in the world.
Black Label Immobilien - Berlin’s property market attracting more Qatari investors
The Peninsula - Berlin property market: Long-term investors can make over 300% profit
Black Label Immobilien - An innovative solution to the affordable housing crisis in Berlin
Black Label Immobilien - Berlin is the new start-up capital of Europe, but can you set up there?
Growth Business
The Shift
Newsletter
Writers’ Cafe
Brand Partnerships
I partner with brands that fit the ethos of my newsletter and inspire me. My approach is collaboration and curated content development.
I’ve been mentoring journos at the NUJ & City St George’s, University of London, writing blogs for the Portfolio Collective, Media Voices, and the Digital Creator Association, and helping the Media Society launch on Substack.
Get in touch if you want to learn more.
Nika 
